Backflow Testers Nemesis: The Procrastinator

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It’s that time of year. You’re likely being inundated with potential customers pleading, “I NEED my backflow device tested. When can you be here?”

One of our customers stopped by yesterday and during that short time, he received several texts from unknown numbers asking, “Can you get out here today?” His response to us was that when he gets texts like that he simply replies with “No.” Why? Because, “I’m swamped!” It’s nothing new in the backflow testing industry. When ...

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Stop Looking Back: Forward-Thinking for your Business.

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Today, Jeremiah gave a presentation at the National American Backflow Prevention Association Conference. We’re all proud of that – it’d be silly not to be. But the thing that struck me most is when I called to ask how it went, he said, “It went well. I think the next thing we need to focus on is…” Instead of taking that time to gush about how he felt it went, he moved straight to what needs to happen next.

Is ...

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Business Corner: Is it time for your business to focus on backflow testing?

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At Syncta, we hear a lot of stories about various business models. Rather than keep these ideas secret, we’re starting a new series called Business Corner. You’ll see these blogs pop up occasionally from myself, Jeremiah, and Brock. This is our first one in the series – and stems from a customer of ours who has just this year decided to stop working on irrigation systems and focus solely on backflow testing.

One of the difficulties in running an efficient irrigation ...

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